A new match and a new record! Disney+ Hotstar on Wednesday set a new viewership record for the India-New Zealand match for the second time during this World Cup 2023 campaign. Last time the peak live concurrent viewership was 43 million, which has been broken today. During the India vs New Zealand semi-final, the number of live concurrent users crossed 50 million (5.1 crore to be exact).
Disney+Hotstar tweeted the milestone and confirmed the news.
– Disney+ Hotstar (@DisneyPlusHS) 15 November 2023
This is not the first time that the record of maximum concurrent viewers has been broken during this World Cup. The first instance was during the India vs Pakistan match on October 14, when the app recorded 3.5 crore concurrent viewers. It broke the record of 32 million viewers during this year’s Indian Premier League (IPL) title clash between Chennai Super Kings and Gujarat Titans.
Additionally, the record of 3.5 crore concurrent viewers was soon broken during the ICC Men’s Cricket World Cup 2023 match between India and New Zealand on October 22. Disney+Hotstar reached 4.3 crore viewers during the match.
The record-breaking peak concurrent viewership can be attributed to Disney+Hotstar’s decision to stream the ICC Men’s ODI Cricket World Cup for free in an ad-supported format. Of course, the move comes after the success of JioCinema during the IPL season earlier this year, which streamed all the matches for free on the platform.
It is noteworthy that during the 2019 World Cup semi-final match, Hotstar had created a record with 25.3 million concurrent viewers during the India vs New Zealand match.
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(TagstoTranslate) India New Zealand Semi-Final World Cup Match Record 51 Crore Concurrent Viewers on Disney+ Hotstar Disney Hotstar(T) World Cup 2023