More Chinese agencies and state-backed companies across the country have told their employees not to bring Apple iPhones and other foreign devices to work, Bloomberg News reported Friday, citing people familiar with the matter.
For more than a decade, China has been trying to reduce reliance on foreign technologies, asking state-linked companies like banks to switch to local software and boosting domestic semiconductor chip manufacturing.
Several state firms and government departments in at least eight provinces have instructed employees in the past month or two to start bringing in local brands, Bloomberg News reported.
Apple did not immediately respond to a Reuters request for comment.
In December, smaller companies and agencies in lower-tier cities in provinces including Zhejiang, Shandong, Liaoning and central Hebei, home to the world’s largest iPhone factory, issued their own verbal instructions, Bloomberg News reported.
Reuters reported in September that employees of at least three ministries and government bodies were told not to use iPhones at work.
Apple shares were down slightly at $196.50 in extended trading.
The iPhone maker is also shifting production from China. A report earlier this month said the company was allocating product development resources for the iPad to Vietnam.
The report said Apple was working with China’s leading iPad assembler BYD to move new product introduction (NPI) resources to Vietnam, adding that it was the first time the company had worked on such a core device. NPI resources were transferred to Vietnam for.
The report says engineering validation for trial production of the iPad models will begin in mid-February and the model will be available in the second half of next year.
Back in October, Chinese e-commerce platforms including PDD Holdings’ Pinduoduo and Alibaba’s Taobao were offering huge discounts on Apple’s latest iPhone 15 series, with some models selling for up to CNY 900 ($123 or approximately Rs 10,229) less than the retail price. Were staying.
Analysts say the iPhone 15 is not selling as well as its predecessor in China. Counterpoint Research said in October that iPhone 15 sales in China were 4.5 percent lower than the iPhone 14 in the first 17 days after its market launch.
© Thomson Reuters 2023
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